@rj_n_agency

What they said

Interview-style office clip (founder asking team members).

1. Timeline: ads started at 3 a.m. (in the clip: "in just 3 hours... at 3 at night the ad started, by 6 am it gave us this many numbers").
2. Results: 80 numbers (raw leads) delivered; after filtering about 40-45 usable.
3. Spend: Rs 720. Claim in speech "about 720 for 40 productive numbers" (~Rs 16-18 per filtered lead; Rs 9 per raw lead).
4. Team feedback: the sales head and calling team qualify leads; lead profile: age 30-35 (better than expected), people actually using ChatGPT for this; reached 28 people so far, about 80% of them can be talked to, almost 8 female clients, all genuine with genuine problems (a business with female clients, likely service/clinic; vertical not stated).
5. Cost comparison asked: Google per lead was about Rs 350-400; Meta about Rs 180-200; ChatGPT: Rs 720 for 80 leads (about Rs 9 raw, about Rs 16-18 filtered).
6. Final tip "every agency owner should know": ChatGPT ads accept an American Express card. "Share it with everyone."

Try this

• Agencies and lead-gen advertisers: Test ChatGPT ads early with a small budget, such as Rs 1,000 to 2,000. Compare cost per usable lead, not raw leads, against your Meta and Google numbers.
• Filter before you celebrate: The agency in the reel got 80 raw leads for Rs 720, but only 40 to 45 were usable. That is about Rs 16 to 18 per usable lead, against Rs 350 to 400 on Google and Rs 180 to 200 on Meta, by their account.
• Treat it as one team's claim: It is one early test with no dashboard shown, so repeat it with your own offer and track calls and sales, not just leads.
• Sensitive categories: Check the platform's ad policies before running health or finance claims.
• Creators and agencies: Post a real walkthrough with dashboard screenshots. The "I tested X for Rs Y and got Z leads" format works, and the reel lacked the proof.

Links

• ChatGPT/OpenAI ads (self-serve ad platform; not shown on screen, no screenshots of the dashboard).
• Google Ads and Meta Ads for comparison; AmEx card payment; call-centre/sales team follow-up.
• Tagged account: @rj_n_co (coauthor). Commenter plug: solyth.ai (spam-like).