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@socialmasla

Claims you can pull a competitor's Instagram followers (usernames plus emails and phone numbers) with a third-party tool (Mailerfind, named in comments), export a CSV and upload it as a Meta Custom Audience to target them; the keyword "Steal" gets the tool by DM.

1.2M plays · 02 Oct 2026

What they said

Translated steps from the Hindi narration:

  1. In Meta Ads Manager go to Audiences -> Create audience -> Custom audience.
  2. Choose source "Customer list" (list of customers).
  3. Instead of preparing your own list, he opens a tool (screen shows Mailerfind): Analyses -> New analysis -> platform Instagram (first platform listed).
  4. Choose "Account followers" (other options on screen: Account following, Post comments, Account likes, Keyword, Location, Account comments; also Google Maps / Twitter-X sources).
  5. Enter your competitor's account name and click Start.
  6. Watch progress: you get the competitor's followers; not just usernames, but also email addresses and phone numbers (screen shows 544 prospects enriched, "Auto Enrich", followers counts, emails, +91 / +234 phone numbers).
  7. Export them as CSV (export menu also offers Excel and integrations: Smartlead, Instantly, Lemlist, Meta Ads).
  8. Upload the CSV into the Meta custom audience "Customer list" screen (Meta's formatting guide shown: email column, phone column, at least 100 customers).
  9. "You can target your competitor's followers. What a wonderful trick, just comment down STEAL and I'll [send the tool]."

Try this

  • Advertisers: Use Meta's own audience tools. In Ads Manager, go to Audiences > Create audience > Custom audience > Customer list, and upload your own customers (email and phone columns, at least 100 rows). Then build lookalikes from them.
  • Better audience sources: Use your store customers, email subscribers and chat subscribers. Meta also lets you target by interests and by the pages and accounts people engage with.
  • Be careful with scraped lists: The reel pulls a competitor's followers, with emails and phone numbers, using a third-party tool. That breaks platform rules and can breach privacy laws such as India's data protection act, so do not copy that step.
  • Cold outreach: Check local data and anti-spam rules before you contact anyone from an enriched list, and prefer opt-in sources.
  • Agencies and creators: The format is the useful part. Screen-record a real workflow, then use a one-word comment keyword to deliver a legitimate resource such as an ad audit checklist.

Links

  • Meta Ads Manager -> Audiences -> Custom audience -> Customer list.
  • Mailerfind (named by commenter @itx_ibrar, 213 likes; the frame shows "mailerfind" with "Accounts Analyzer" and "Auto Enrich"). Frames show: 1 credit per prospect, free plan "130 / 500", "You've used up your 500 trial credits", "Your coupon will expire soon... 40% lifetime discount" banner. Output exports to CSV/Excel plus Smartlead, Instantly, Lemlist, Meta Ads. This looks like an affiliate or promoted tool.

Watch the original

Watch the full reel on Instagram by @socialmasla. Follow them for more.

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