@samkul773

What they said

Pairs in order (AVOID red card -> SAY THIS green card). The spoken list gives the bad word first, then the replacement; "$9.99" in the transcript is the green card "$999" on screen:

1. "I think" -> "I'm certain" (certainty over hedging)
2. "Accepting clients" -> "3 spots left" (scarcity/specificity)
3. "$1,000" -> "$999" (charm pricing; spoken "$9.99" is a transcription of $999)
4. "Cheaper" -> "Affordable"
5. "Enrollment open" -> "Enrollment closing soon" (urgency)
6. "Buy now" -> "Get started"
7. "Discount" -> "Limited time offer"
8. "Sales call" -> "Strategy session"
9. "Course" -> "System"
10. "Features" -> "Benefits"
11. Close: "Want to learn more? Comment SALES and I'll send you to training." (The on-screen cards I could verify in the grid: Accepting clients/3 spots left, $999, Cheaper, Enrollment open/closing soon, Get started, Discount, Sales call/Strategy session, System, Benefits. "I think/I'm certain" and "Buy now" and "Features" and "Course" come from speech only or are brief.) No reasoning, examples or data are given for any pair.

Try this

• Marketers and sellers: Treat the ten swaps as a list to A/B test, not as rules. Examples: "I think" to "I'm certain", "buy now" to "get started", "sales call" to "strategy session", "course" to "system", "features" to "benefits".
• Service businesses: Test "strategy session" against "sales call" on your booking page button. Measure booking rate for two weeks before you keep either.
• Online sellers: Test price points like 999 against 1,000, and "limited time offer" against "discount", on ads and landing page buttons.
• Everyone: Use scarcity only when it is true. "3 spots left" must reflect real capacity, or it can break consumer protection and dark pattern rules.
• Premium brands: Words like "affordable" can hurt a high-end product. Pick words that match the price you charge.
• Creators: Pop-up red and green cards, one pair every two to three seconds, make a fast list reel.

Links

None named. Gated "training" (unknown content) via DM.