@itshardikway

What they said

• Do not boost any of your posts, content, or anything else on Meta.
• Reason: Meta is not a charitable organisation; it is also there to make money.
• If Meta learns that you are willing to spend money for more viewership or reach, it will never let you grow organically; your growth ends there.
• Then you must boost every time and always put money in to increase reach.
• "Very simple algorithm": 500 organic followers vs 50,000 boosted followers. Where do sales come from? Organic followers.
• Closer: asks viewers whether they ever boosted a post and saw organic growth drop immediately.

Try this

• Brands: Do not use Boost to buy followers. Run proper ads with a conversion objective aimed at purchases or leads instead. The creator argues that 500 organic followers will sell more than 50,000 boosted ones.
• Anyone tempted to rely on this claim: It is an assertion without data. Test it yourself. Note your organic reach for two weeks before and after a boost, and judge from your own numbers.
• Agencies: The "don't boost" angle makes a good contrarian hook. Advise clients with their data, not with this claim.
• Creators: Reuse the structure. A proverb or metaphor opens the reel, then a simple "X vs Y" number comparison makes the point.
• Starting out: Use paid reach for sales and offers, and organic content for trust.

Links

None beyond Instagram boost. Tagged @visariyahardik (co-author).